Friday 20 June 2014

Hero MotoCorp to ride into US market next year

Hero MotoCorp, India's largest two-wheeler maker, is looking to start selling bikes in the US next year, hoping to create a niche market for its products.
The company, which entered as many as 18 global markets in the past one-and-a-half years, is confident that its motorcycles will be accepted well in the US.
"For the developed western markets (US) currently, we are not that much focused on bigger motorcycles. Right now, what we are looking at is taking some of our current products and try creating a niche market," Hero MotoCorp Managing Director and Chief Executive Officer Pawan Munjal said. 

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